The History of Hatch

Posted on 31 July 2018

As is tradition, we will continue to tell this story every year, with an update on the new releases and any other goodies in store. Enjoy!

August 1st, 2012. The day Hatch For Kids went live to the masses. And by masses I mean roughly 20-30 people, mostly friends and relatives, humoring us about our new venture. With the help of our friend and business partner we had six designs, The Classics, printed and ready to ship. The original 6. ODB, Straight Outta Portland, I Am Banksy, Invader, LEGO Black Flag, and Lite-Brite Crimson Ghost. We started with a (borrowed) $2,000 investment, and three 3'x2' bins, stacked in our bedroom closet, full of shirts that we are still very proud of. Six designs that we feel represent our ideology and thought process as a company in the most accurate light. Our first sale came within 20 minutes of our 5pm launch. We still remember the customers name, the items that were purchased, and the city they were shipped to (thanks Jennie.)

Here we are, 6 years later, with features in US Weekly, Real Simple, Billboard Magazine, Huffington Post, Buzzfeed, On Air w/ Ryan Seacrest, ScaryMommy, the Bravo Channel and more. We've seen our brand on the raddest kids, all around the world. Your kids. We now have well over 100 separate products including different color variants and styles, more than 750 SKU's, and are continuing to add to the HFK roster every year. The three original bins have since moved from our closet to the Hatch For Kids Studios, our own personal warehouse space where we design and work every day.

None of this could have been done without you, our amazing customers. We truly appreciate the love and support we get, and hope we can continue to provide the raddest products and customer service you'd expect. So, thank you. Thank you for an amazing 6 years (and to many more!)

Thank you for helping us build Hatch For Kids. Support the arts. Foster creativity and self-expression. Create something beautiful. Happy Hatch Day from us to you! We are Hatch For Kids.

To show our thanks, and in honor of The Original 6 on our 6th year, we are releasing 6 new products this year on Hatch Day! The Breakfast Club (Namesake) Tee in both children's and adult sizes, The Best Bike In The Whole World Tee in both children's and adult sizes, and finally the long awaited Preschool and Kindergarten Tees for adults! Mickey wanted to get in on the celebration so he'll be available in the Tank and "Vaudeville" styles for this sale only, and then it's back to the vault! As always only available as a free gift with any purchase of $100 or more! Here's the best part: Starting on 7/31 at 8PM PST everything, and that means EVERYTHING, will be marked down 15-50% off sitewide! No code necessary. Sale runs through 8/3 so get what you can, while you can! Please keep in mind that to qualify for a free limited edition 'Mickey Punk' item, it needs to be added to your cart and your order must be at least $100 after all applicable discounts.

There it is gang! Who's ready to party?! We're turning 6 so come celebrate with us! Thank you for an amazing 6 years, and to many more! Support the arts. Foster creativity and self-expression. Create something beautiful. We are Hatch For Kids!

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